Podcast Episodes

Independent optometry hasn't just evolved, it has transformed. From glass lenses dominating the market to digitally personalised optics, from fragmented professional politics to collaborative care models, the journey has been nothing short of remarkable.

Strong teams don't just happen by accident. They're built through better leadership, a strong team culture, and systems that help your practice grow without burning you out.

In this episode, we are joined by Allyson Freind, optical dispenser, owner of Northam Optical and recipient of Independent Practice of the Year 2025, to explore how a loyal customer base, deep community connection, and consistent, high-quality care can outperform even the biggest city-based advantages.